Enterprise adoption / 2025
Better tools.Out in the field.
Connecting customer needs, partner expertise, and Apple technology to support a mobile field workforce.

The challenge
Help a distributed field workforce adopt mobile technology that fits the way people actually work.
My contribution
I led Apple’s role in the deployment of iPhone and iPad across Energy Queensland field teams, coordinating mobility, training, and operations with the customer and channel partners.
The approach
- Understand the customer’s field workflows and deployment needs.
- Bring customer teams and channel partners together around adoption.
- Coordinate mobility, training, and operational readiness.
The outcome
Supported the rollout of digital workflows across field teams. Apple’s published customer story describes how the wider program connects field work, device management, and custom applications.
Adoption happens where technology meets the working day.
Apple’s story documents the customer program. The account of my contribution is drawn from my professional experience.